The International Data Corporation (IDC) on Wednesday announced that India was the fastest growing smartphone market in Asia Pacific with a market share growth of 27 percent in Q3 The top five smartphone vendors that contributed to these results are Samsung, Micromax, Lava, Karbonn, and Motorola.
According to the report, Samsung dominated the Indian smartphone market in Q3 with a market share of 24 percent, dropping 5 percent from Q2, while Micromax stood second with 20 percent, which is a 2 percent increase from Q2 this year.
The Indian smartphone vendor Lava with its subsidiary Xolo collectively managed 8 percent market share in Q3, rising 2 percent from Q2, while Karbonn Mobiles too managed 8 percent alone - staying the same as Q2. Lenovo's latest purchase Motorola saw a market share of 5 percent (the same as Q2) largely due to its second generation smartphones in India, Moto X (Gen 2) and Moto G (Gen 2).
Overall, the mobile phone market stood at 72.5 million
units shipped (23.3 million smartphones and 49.2 million feature phones)
in Q3 2014, which according to IDC data is a 15 percent growth as
quarter-on-quarter growth and 9 percent as year-on-year. IDC noted that
in Q3, smartphones had a 32 percent market share versus 68 percent,
compared to Q2's 29 percent and 71 percent respectively.Not just the smartphone, but feature phone shipments recorded double digit quarter-on-quarter growth of 10 percent as per IDC, which 9 percent less growth as the Q3 2013, considering consumers are migrating to smartphones.
IDC said that shipment growth in Q3 was largely a result of festive demand, and out-of-which Indian smartphone market outshined other emerging markets in the Asia Pacific region in terms of quarter-over-quarter growth.